Halloween is upon us…and there is no more appropriate topic that we could cover than how to effectively scare away donors. In the, um, spirit of the season, let’s look at six ways to guarantee donors will want nothing to do with you!
Cultivating and Maintaining an Active Donor Base
So, you want new donors? You want to make sure that you keep getting funds from the donors you currently have? What are you doing to make sure that both of these things are happening? If you lack a strategy and purposeful intent to cultivate and maintain a donor base, you will certainly have money troubles. [...]
A Tale of Two Nonprofit Websites
Once upon a time, there were two websites, each belonging to a different charity. Our tale follows the adventures of these websites. The first website…we’ll call it “the good site”…was considered a real asset to its owner. While not fancy or flashy, it was nice to look at and was obviously well taken care of. [...]
Our New Website Is Finally Launched
Posted on November 2, 2011 by Greg McRay in Commentary
It’s been a long time coming, but our new and improved website has finally launched! There is no denying that our website has been a key factor in our growth over the years. Let’s be honest: For us, our web address is the equivalent of a car dealer having “cars.com”! That, combined with our unmatched [...]